ABOUT
Senior Marketing Leader with a Bachelor’s degree in Digital Media Innovation and 10+ years of experience driving brand growth and cultural relevance within sports, music, and entertainment ecosystems. Specializes in developing and owning the end-to-end delivery of integrated programs that scale across live experiences, media, creator partnerships, and retail touchpoints.
Recognized for setting a high bar for execution and leading by example, with a leadership style that combines creative instinct and operational rigor. Known for bringing a distinct energy to every project, enabling strong stakeholder alignment and seamless cross-functional collaboration. This reputation as a culture-builder reflects a unique ability to elevate team morale while maintaining a high standard of excellence.
Deep passion for the entertainment industry and building authentic connections serves as the foundation for a robust network of industry partners and creative innovators. Expertise centers on bridging brand objectives with cultural moments by connecting the right people to the right ideas. This approach ensures initiatives drive meaningful impact, community engagement, and long-term commercial value.
RECENT CASE STUDIES
Proven track record of structuring and leading large-scale strategic partnerships that drive measurable growth and create meaningful experiences that resonate with audiences.
